Wagwear

Our Story

At wagwear, we're passionate about creating high-quality, functional, and fashionable products for dogs. Founded in 1998 by Amy Harlow, a fashion and modeling expert, our brand embodies the perfect blend of preppy, utilitarian, and modern design. With a mission to create products that are both stylish and practical, we've built a loyal following of dog owners who appreciate our unique approach to canine couture.

Our Products

Our product line features a range of dog boots, clothing, and accessories designed to keep your furry friend comfortable, safe, and stylish. From our Original WagWellies, which have become an internet sensation, to our Water-Resistant Rainboots, our products are designed to meet the needs of dogs of all shapes and sizes. Whether you're looking for functional protection from hot pavements or stylish accents for your dog's wardrobe, we've got you covered.

Our Inspiration

Amy's own experience as a dog owner inspired her to create wagwear. After adopting two Shiba Inus, Lucy and Tonto, she found herself struggling to find high-quality, fashionable products that suited their needs. With her background in fashion and modeling, Amy decided to take matters into her own hands and launched wagwear. Today, our brand is a testament to Amy's dedication to creating products that not only look great but also fulfill the needs of dogs and their owners.

Our Journey

Over the years, wagwear has evolved to become a pioneer in the pet fashion industry. From humble beginnings to international recognition, our brand has grown to become a beloved name in the world of canine couture. With the launch of our flagship store in Greenwich Village, New York City, we solidified our position as a leader in the industry. In 2018, we introduced the Original WagWellies, which quickly gained worldwide attention. In 2021, we launched the WagWellies Mojave, inspired by the elegant and functional design of classic dog boots.

Our Commitment

At wagwear, we're committed to creating products that not only look great but also meet the needs of dogs and their owners. We're dedicated to providing exceptional quality, comfort, and functionality in every product we create. Whether you're a busy pet owner or a dog enthusiast, we're here to help you find the perfect product for your furry friend. Join the wagwear family today and experience the best in pet fashion and accessories.